CRM Assistant
High Wycombe, office-based 2-3 days per week
Mint Velvet began when founders Liz Houghton and Lisa Agar-Rea set out to create an unfailingly chic collection of contemporary, great quality staples and elevated fits that they felt were missing from their wardrobes. Feeling frustrated that they couldn’t find anything they wanted to wear, or the great customer service they craved, they started fusing relaxed comfort with glamorous yet wearable fashion trends. Relaxed Glamour was born.
As collaborative creatives, we take untold pride in our work, designing with heart and soul. We want to be a force for good and are committed to becoming a more circular and responsible business, from the fabrics we choose to our considered processes. We are an agile and growing business, and we work hard to create an environment which allows for growth and progression, balanced with the support and flexibility needed to meet the challenge of a high-performance culture.
Our leadership teams and founders sit amongst the teams and encourage a culture of balance and passion. MV is a very special place, and our values are anchored by three main pillars: people, planet, and community.
Our Values:
With Soul. Courage & Resilience. Passion & Drive. Entrepreneurial Spirit. Collaborative.
We are looking for a CRM Assistant to join our Digital Marketing team. Reporting into the CRM Manager, the purpose of this role is to assist in the delivery of the digital strategy, through direct marketing and email marketing activities. This includes working across all our seasonal catalogue activity as well as devising new activities to help drive the growth of our customer database and maintain continued relationships with existing customers. We’re looking for someone who has exceptional attention to detail, is comfortable with numbers and has a naturally logical mind to understand data analysis and spot patterns.
The Role:
- Coordinating the critical paths for direct mail and email marketing activity
- Day-to-day contact with external agencies
- Direct mail marketing activity reporting, plus email reporting where required
- CRM system and customer database operative
- Delivery of retention marketing activity
- Customer reporting for Monday trade
- GDPR representative, actioning right to be forgotten requests and implementing best practices
- Optimising performance of direct mail marketing and customer KPIs to improve acquisition & retention
- Support the CRM Manager in seasonal campaign planning to implementation (UK, ROW and US)
- Work alongside another CRM assistant, liaising with them on how email activity can support direct mail marketing and improve customer KPIs
To join our vibrant and fast-growing business as CRM Assistant:
- You will be agile and flexible in your approach, focusing on solutions not problems. We work in a fast-paced environment, so the ideal candidate will be energetic and able to work well under pressure
- You’re brilliantly organised with the ability to manage your own time effectively and prioritise your workload in order to get the job done to the highest standards
- You will be inquisitive, dynamic and keen to learn
- You will demonstrate strong excel skills, ideally to an intermediate standard
- A sound understanding of the retail industry and an interest in working in fashion is a desired but not essential
You'll be rewarded with:
- Competitive starting salary and great career prospects in a fast paced and growing business
- 25 days holiday plus bank holidays and a day off on your birthday
- Company-funded private health insurance
- Discretionary bonus scheme
- 50% staff discount
- Interest-free Season ticket loan
- Bespoke induction support and ongoing development to help you thrive in your new role
- Summer hours - 3pm finishes every Friday throughout June, July & August
- A welcoming and inspiring work-environment - an early finish on pay day, social activities and more